At HYLA USA, excellence in customer service has been our top priority for over 3 decades. As the leading provider of innovative HYLA Cleaning Systems, we are dedicated to providing you with exceptional support and personalized home solutions, ensuring that every interaction with us is seamless and satisfying.
To better serve our diverse clientele, we are proud to offer support in English, Spanish, Portuguese, and German. No matter your language preference, our multilingual team is ready to assist you with professionalism and care.
At HYLA USA, we believe in building lasting relationships based on trust and integrity. Your feedback is invaluable to us, and we are always here to listen and respond to your needs.
Warm regards,
The HYLA USA Team
1996 - Humble Beginnings
3 Decades
80+ Countries
Personal Demos
Founded by Hartmut & Filiz Gassmann in 1996, HYLA USA began with a simple mission: to bring HYLA’s water-based air and room cleaning technology to families across North America. From those humble beginnings, HYLA USA has grown into a nationwide company. Still family owned, still customer-oriented. We are committed to personal service, product education, and lasting relationships with the families we serve.
For over three decades, HYLA USA has focused on more than simply offering a product. The company supports customers before, during, and after their HYLA experience, helping homeowners understand the system, use it confidently, and get lasting value from their investment.
HYLA USA is part of a global brand with a presence in more than 80 countries around the world. Across North America, HYLA USA serves customers not only in the United States, but also throughout Canada, Mexico, and the Caribbean. Decades of innovation, customer trust, and a shared commitment to better indoor environments have made HYLA a trusted name for families worldwide.
HYLA is introduced through personal demonstrations because the system is best understood when seen in action. This relationship-first approach gives customers the opportunity to ask questions, experience the technology firsthand, and make an informed decision with confidence.
President & CEO
Founder & Owner since 1996
Hartmut Gassmann founded HYLA USA with his wife, Filiz, in 1996. With a background in engineering, technical sales, and executive leadership, he helped bring HYLA's water-based air and room cleaning technology to the U.S. market.
CFO & Co-CEO
Founder & Owner since 1996
Filiz Gassmann co-founded HYLA USA in 1996 and has played a central role in the company's financial, marketing, and business development direction. Her international business background helped support HYLA USA's early growth and long-term foundation.
Vice President & COO
HYLA USA since 2006
Stefan Doll supports HYLA USA's daily operations, administration, and sales structure as Vice President & COO. His role helps connect the company's leadership vision with the systems and support needed to serve the nationwide HYLA network.
At HYLA USA, we believe that success is measured not only by what we achieve, but by the positive impact we create. Giving back to our community is at the heart of who we are. Through volunteer initiatives, partnerships with local organizations, and charitable programs, we strive to make a meaningful difference, supporting the people and places that help us grow every day.
“HYLA USA is dedicated to improving lives by creating cleaner, healthier homes,providing above-average income opportunities, and giving back to the community.We do better when you do better.”
About two decades ago we started supporting different Breast Cancer Awareness organizations. We created a special pink HYLA NST which was featured at several fundraisers for the cause.
In October 2025, HYLA USA was proud to support, donate, and attend Vestidito Rosa at the iconic Fontainebleau Miami Beach with a custom pink HYLA EST Defender. This inspiring event raises awareness and funds in the fight against breast cancer, bringing the community together for an important cause. We’re honored to contribute to such a meaningful initiative and stand alongside those making a difference.
HYLA USA is proud to support the Tunnel to Towers Foundation and its mission to serve our nation’s heroes.
Built on family, wellness, and community, we believe in giving back to those who protect and serve. Tunnel to Towers provides vital support to first responders, service members, and their families when they need it most.
Thank you for joining us in honoring these brave individuals.
We were honored to donate and sponsor a HYLA for Wild One’s Avian Rescue, helping create a cleaner, safer environment for rescued birds whose sensitive respiratory systems benefit from HYLA’s specialized water-based air cleaning technology.
At HYLA USA, we believe a healthier home supports every member of the family—including our beloved household pets like dogs, cats, and birds. While HYLA helps create cleaner environments for all animals by reducing dust and allergens in the home, companion birds are especially sensitive to airborne particles and chemical residues. We’re proud to support Wild One’s Avian Rescue in their mission of rescuing, rehabilitating, and rehoming birds in need, while helping maintain cleaner indoor air and living spaces where they can safely heal and thrive.
HYLA’s story began with a simple but powerful goal: to create a better way to clean the home while improving the air people breathe. What started with two Slovenian engineers and a prototype in the early 1990s grew into an international brand represented around the world.
In the United States, HYLA USA continued that story in 1996, growing from a small South Carolina office into a nationwide company with headquarters in Deerfield Beach, Florida. Today, HYLA’s history reflects innovation, personal relationships, and a long-term commitment to cleaner homes and stronger opportunities.
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